Creating a marketing budget is not always a simple task. Many marketers pigeon hole themselves by narrowly focusing on the previous year’s plan and ignoring potential new sales goals and opportunities. It is also particularly difficult to map out a budget plan when brand awareness and impressions are not concrete numbers. Use this guide and free budgeting template to ease planning.
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Understanding the four primary personality types can provide marketers with an understanding of consumer tendencies, how to reach them, and their receptivity of a campaign. Segmenting and thoroughly knowing the audience helps personalize content and create engagement and purpose with every single interaction.
Learn the different types of personality types and their strengths and weaknesses.
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Looking to improve your brand’s social media efforts? Market and manage better with tools like AgoraPulse or Sprout Social. Which is better? AgencySparks compares the features of and provides resources for both social media marketing tools to help assist you in your decision.
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