Buffer and Sprout Social are social media marketing and management platforms. It is important to evaluate a company’s goals and strategy before selecting a tool to manage social media efforts. This post compares the pricing, features, and user friendliness - giving a brief analysis and recommendation to marketers.Read More
Crello is a free tool for marketers to create customized and exciting animated content for social media...Read More
In the digital age, people rely on social media as a source of news, connection, and content sharing. Social media is not just for the consumer. Businesses have joined the playing field to take advantage of the wide popularity and low barrier of entry.
Not all types of social media are a perfect fit for every business and sometimes a company should not be represented on every platform. Some businesses should not be represented on social at all. Every company is different.Read More
Looking to improve your brand’s social media efforts? Market and manage better with tools like AgoraPulse or Sprout Social. Which is better? AgencySparks compares the features of and provides resources for both social media marketing tools to help assist you in your decision.Read More
AgoraPulse is a social media management tool that helps marketers plan, organize, and analyze content more efficiently.
There's no real "blueprint" for brands to handle the onslaught of attention that a viral post, game, product, or piece of content garners…but here are some tips and real-life example of brands who somehow managed to crack the code and gain traction.Read More
What brands once saw as a one-way street to push impersonal mass communications has become a consumer-driven highway comprised of highly customized, two-way communication. Marketing has evolved from primitive beginnings to modernized digital.Read More