For Brands
Need agency help, but not sure where to start?
Setup helps you clarify what kind of agency partner you need, narrow the options, and meet qualified agencies worth considering. Our matchmaking service is free for brands.
Marketing matchmakers
Choose the right agency. Become the right choice.
Setup helps brands clarify the agency partner they need and meet qualified options worth considering. We help agencies strengthen credibility, sharpen positioning, and grow.
Free agency matchmaking for brands. 1,400+ brand and agency connections made. 12+ years of matchmaking experience.
Trusted by marketers at brands including
Choose your path
What brings you to Setup?
Some marketers need the right agency partner. Some agencies want more of the right brand opportunities. Setup helps both sides get to better-fit conversations faster, with more clarity and less wasted time.
For Agencies
Want better-fit brand opportunities?
Setup gets to know your agency, what you do best, who you serve best, and what opportunities you want more of. Then we help put you in the right brand conversations when there’s a fit.
Not sure which path is right? Contact Setup →
CLEARER CHOICES. BETTER PARTNERSHIPS.
The right agency choice starts with understanding the need.
Some brands need an Agency Collective partner. Others need a specialized, right-sized team for a specific project, category, market, or timeline. Setup helps clarify the need first, then recommends the agency option that makes the most sense.
For Brands
Find qualified agency options worth meeting.
Agency Collective Search
For brands that need qualified introductions to Agency Collective partners aligned to their goals, budget, and timing.
Specialized Agency Options
For focused, niche, local, boutique, or project-based needs where a right-sized partner may be the stronger choice.
Custom Agency Search
For more complex searches, formal procurement requirements, broader agency consideration sets, or highly specific criteria.
For Agencies
Choose the right way to grow with Setup.
Setup Certified
A credibility signal and entry point into Setup’s private agency database.
Learn more →Agency Assessment
A deeper evaluation of positioning, proof, capabilities, fit, and readiness.
Learn more →Sustainable Pipeline
A selective growth relationship for agencies seeking deeper Setup alignment and stronger-fit opportunities over time.
Learn more →Trusted Connections
Why Brands and Agencies trust Setup.
Setup helps brands make more confident agency choices and helps agencies better understand what makes them the right choice. The trust comes from listening closely, understanding both sides, and bringing the right context to every connection.
Brand needs
“I really appreciate how Setup has taken the time to learn about our business and marketing needs before recommending agencies that can help us accomplish our goals.”
AGENCY PERSPECTIVE
“Setup takes the time to understand our business, the clients we like to work with, and our core strengths. That work helps them identify the proper fit and opportunity for us to explore.”
Brand trust
“Working with Setup takes the guesswork out of what agency I should look for. A lot of the vetting is done in advance, so I know I’m starting with agencies Setup trusts.”
Why Setup
Choosing the right agency is hard.
Setup brings structure, perspective, and real agency-market knowledge to decisions that can be difficult to navigate on both sides. We help brands choose with more confidence and help agencies better understand what makes them the right choice.
01
We start with the need.
Brands often know the challenge, but not always the right agency model. Setup helps clarify the goals, scope, timing, budget, and decision context before recommending agency options.
02
We understand the agency side.
Agencies need more than visibility. They need opportunities and relationships that align with their strengths, positioning, services, size, and readiness.
03
We bring context to the choice.
Setup helps brands understand which agency options make sense for the work, and helps agencies understand how to show up with more clarity and confidence.
04
We create stronger connections.
Setup helps both sides move from a crowded marketing landscape to more focused conversations, stronger understanding, and better partnership potential.
Ready to move forward?
Ready to find the right agency or become the right choice?
Setup helps brands make more confident agency decisions and helps agencies build the credibility, clarity, and visibility that make them easier to choose.
For Brands
Find the right agency partner.
Understand your agency need, narrow the options, and connect with qualified agencies worth meeting.
For Agencies
Become the right choice.
Strengthen your positioning, credibility, and growth approach with the right level of Setup support.