Data-Fueled B2B Digital Marketing: Pretty Much Standard Practice At This Point

Marketing Industry/TrendsJanuary 15, 2016big data, data, B2B Marketing, programmatic media, digital marketing, Capitol Media Solutions, targeted marketing, marketing technology, predictive analytics, account-based marketing, third-party dataComment

Marketers Toolbox: Lucky Orange

#MarketersToolboxSetup - marketing matchmakersJanuary 5, 2016Lucky Orange, website, analytics, web analytics, Marketer's Secret Weapon, Marketers Toolbox, #MT - Usability, #MT - Sales Enablement Comment

Creating A Marketing Budget

As each year comes to an end, it is important to reevaluate expenses and properly plan a marketing budget.

AgencySparks can help assist you in figuring out which costs align with your company’s overall goals and strategy. Read more for questions to consider when planning your marketing budget and download a free budgeting template.

Top Setup® Blog Posts of 2015

Setup News/EventsSetup - marketing matchmakersDecember 22, 2015Comment

Tools Vs. Experience

Marketing Industry/TrendsDecember 16, 2015Tools, photography, professionals, amateurs, smartphone, brand ambassador, influencers, publishing tools, publishing platforms, marketing, marketing agencies, content creation, creative Comment

RadioShack’s Latest Marketing Ploy Desperate Attempt to Increase Millennial Relevancy

Marketing Industry/TrendsDecember 7, 2015marketing to millennials, #millennials, RadioShack, Nick Cannon, creative, marketing, Boomer, 50+ marketing, Baby Boomers, celebrityComment

Setup® Participation In Marketing Events

Press, Setup News/EventsJoe KoufmanNovember 20, 2015Dana Barrett Show, biz1190, TAG, AIMA, AMA Atlanta, JR McNair, Verse Brand Strategy, ChooseATL, Atlanta Tech Village, Switchyards, Buzz Brockway, 48in48, Everybody Wins! Atlanta, SCAD Atlanta, GA TechComment

TEDxPeachtree 2015 Inspired Us To #BeARipple

Setup News/EventsSetup - marketing matchmakersNovember 18, 2015#TEDxPT, TEDxPeachtree 2015, Be A Ripple, TED Talks, Georgia Tech, Friday the 13th, Dana Barrett, Jacqui Chew, The SecretComment

Why Agency Spec Creative Is Ridiculous

Marketing Industry/TrendsSetup - marketing matchmakersNovember 12, 2015Comment

Setup® is to CMOs as Hired.com is to Job-Seekers

Marketing Industry/Trends, Setup News/EventsSetup - marketing matchmakersNovember 9, 2015#JobSeekers, #JobSeeker, Hired.com, CMO, VC Funding, Paid Social, Facebook, marketing, technology, big data, Customized job search, recruitingComment

Setup Highlighted On Hypepotamus.com

PressSetup - marketing matchmakersNovember 5, 2015Hypepotamus, PR, press, AgencySparks publicityComment

Marketer’s Step-By-Step Guide to Hiring an Agency

Hiring the right marketing Agency can be a game-changer for your Brand. While hiring an Agency comes with risks, it can also be the best move for your team if done correctly.

As the marketing landscape continues to evolve, it’s crucial to partner with an Agency that not only understands your needs, but also aligns with your vision and goals. Setup has made over 1,200 Brand-Agency introductions since our founding in 2014. We know the ins and outs of the Agency-Client relationship and can help.