How can companies leverage the experience and skills of employees when there is a distinct age/experience gap between the two? Growing up in different times in different generations can lead to barriers in a workplace. With purposeful communication and teamwork, however, forces can unite to create good work.

Marketing Industry/TrendsSetup - marketing matchmakersMarch 27, 2018market talent, senior marketers, Senior-level marketers, entry-level marketing job titles, entry-level job in marketing, marketing career, marketing roles, Job filler content, recruitment, intern, hierarchy, gaps, marketing continuing education, sparksouthComment

Perfect Interview Questions to Fill Empty Marketing Roles

Hiring a new candidate for a marketing role can be challenging. Sourcing qualified candidates and then assessing both their capabilities and compatibility with the team can be difficult. It is imperative to ask the right questions to ensure that the person is the best fit.

Setup™ provides essential questions hiring leaders need to ask when hiring a new marketing candidate.

A Guide to Working Remotely

The rise of work-from-home office culture has completely disrupted people’s perception of traditional office environments. In this blog we break down the different types of work environments and how workers can assess their environment, schedule, structure, work-life balance, collaboration tools, etc. to determine their ideal setup.

Is Office Culture Dead?

The fact that cutting-edge, affordable collaboration tools like Slack, Google Hangouts, and Trello are readily available, combined with the decreased limitations and overhead costs of having a physical office, leads people to wonder… is office culture dead?

Marketing Industry/TrendsSetup - marketing matchmakersApril 4, 2017remote work, remote worker, work remotely, face-to-face interaction, work-life balance, telecommuting, remote team, telework, flexible work, remotely, remote work policy, job satisfaction, Job filler content, recruitmentComment

Using LinkedIn the Wrong Way - Avoid These 10 Common Mistakes

People’s goals for LinkedIn tend to change depending on need. There is a difference between accomplishing business or personal goals and using LinkedIn inappropriately. Here are some tips on how to get the most of the network as a professional resource.

Marketing Industry/TrendsSetup - marketing matchmakersNovember 15, 2016linkedin, professional communication, professional resource, social currency, clickbait, newsfeed, linkedin's algorithm, job seeker content, Job filler content, recruitment Comment

Can Anyone be a Marketer?

The truth? There is no “typical” background for marketing. While some believe the foundation of great marketing is creativity, the reality is that creativity without strategy can be useless. The most successful marketers have a personality profile with a healthy balance of left-brained and right-brained thinking.

Marketing Industry/TrendsSetup - marketing matchmakersSeptember 27, 2016personality profile, marketing campaign, character trait, marketer personality traits, marketing strategy, great deal, marketing team, digital marketer, can anyone be a marketer?, skills needed to prepare for a career in marketing, typical background for marketing, superlative marketer, creativity without strategy, successful marketers, left-brained, right-brained, backgrounds of modern CMO's, accidental marketers, superb marketer, Mary Beech, Kate Spade, personality traits that every marketer should have, personality traits that make a good marketer, leo burnett, eliminate departmental segregation, guy kawasaki, wall street journal, average tenure of a cmo, marketing continuing education, brian solis, emotional intelligence, marketer personality trait, marketing decision, delivering complex concepts and data, nate silver, charles darwin, collaborative nature, collaboration, marketing department, bridge communication gaps within the company, marketing industry, desired skill set in marketing, SPARKsouth, sparksouth, career paths, popular, importance of marketing, marketing roles, job seeker content, Job filler content, recruitment, intern, hierarchyComment

Three Key Networking Lessons For Any Professional

Because AgencySparks exists to connect brands and marketing agencies, networking is a crucial part of the business. Anyone looking to grow in their career should spend ample time connecting with others. Connections from various aspects of one’s life often end up having career impact in the least expected ways! Here are three key lessons that will help anyone looking to become a better networker…

Marketing Industry/Trends, Marketing Career AdviceSetup - marketing matchmakersSeptember 20, 2016networking opportunity, network opportunity, business relationship opportunity, networking lessons, networking events, looking to grow, personal brand, stand out at a networking event, unique business cards, clever business cards, professional attire, professional opportunity, preparation, open-ended questions, conversation starters, building relationships with other professionals, marketersbreakfast, get the conversation started, navigating a networking event, awkward networker, conversational gaps at networking events, self-awareness, finding spacial gaps, conversational gaps, dale carnegie quote, meaningful business relationships, in-person business meetings, conferences, essential aspect of career development, networking, network with amazing professionals, young digital marketing students, southeast, Attend SPARKsouth, job seeker content, Job filler content, recruitmentComment

Purposeful Hiring: What to Look For in a Sales Superstar

Hiring the right salesperson is a crucial aspect of growing your business –– it makes all the difference between failure and success. But hiring talented salespeople is notoriously hard, especially if you lack the interview expertise and experience to make the best hiring decisions. Luckily, we work with a master of sales who recently shed some light on the subject.

Marketing Industry/Trends, Marketing ResourcesSetup - marketing matchmakersMay 13, 2015The Challenger Sale, Sales Philosophy, Leaders In The Trenches, hiring salespeople, sales, hiring, Curiosity, managing, Job filler content, recruitmentComment

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