Posts tagged Agency Dilemma
Agencies Are From Mars, and Marketers are from Venus

Agencies and brands come from different worlds so they have a complicated relationship, but it doesn’t have to be. Setup works as the bridge, connecting and matchmaking agencies with brands. Here are some resources to ensure a healthy relationship between the two.

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Oh, The Things We'll Do To Win New Business

Our goal is to completely bypass the brutal RFP process, because it’s the worst... for everyone. If you must conduct a RFP, make sure you've got a handle on exactly what you want from a potential agency partner so you're not wasting anyone's time, money, and resources. We provide a free RFP template and guide to assist you.

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Marketing Industry/TrendsSetup - marketing matchmakersagency pet peeves, Agency Dilemma, agency selection process, agency vetting and review, agency-client relationship, agency selection, agency match, agency investments, RFP alternative, pitch process, sales, marketingComment