A Shout Out to Marketers Helping Nonprofits

Many individuals and the companies they work for have decided to spend more time helping others. And what is a great way to help a cause you care about? Getting involved with a Nonprofit organization!

Everyone deserves a shout out here and there, so here is our shout out to the companies and their employees who are diving deeper into serving the world and living out a bigger purpose by working with, volunteering for, and/or donating to Nonprofits.

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37 Inspiring Lessons for your Career, 5 at a Time (Part 3):

For the past year, Setup CEO and Founder, Joe Koufman, has highlighted some of the lessons he has learned from people in his network.

One of the recurring themes/lessons we have taken away from his admirable network is: Attitude Matters. The following people positively impacted everyone around them, leading to successful and meaningful careers.

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#MarketingMixer | An Inside Look into the Client-Agency Relationship

As the expert marketing matchmakers, Setup prides ourselves on knowing the ins and outs of the agency-client relationship. After countless matches and conversations with both parties + yearly surveys tracking trends in the relationship, we’ve managed to highlight a few common themes.

In our latest virtual #MarketingMixer, we presented these findings to a group of marketing leaders from both the client and agency sides.

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The Latest Scoop: The Restaurant + Food Service Industry

The year 2020 influenced (and may have altered forever) the way companies thought, operated, and planned. Because of that change, Setup has kept a close eye on ever-changing industries. We saw changes especially in the Restaurant sector - which is why we wrote about the Restaurant industry once, and why we are writing about it again. Here are contributions from Just Salad, Jack in the Box, Taziki’s Mediterranean Cafe, and Brinker International.

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