Posts in Women in Marketing
In This Dame and Age - Marketing For Good Event Recap

Our latest virtual Women’s event was themed “Marketing for Good - Turning Passions into Action,” where marketing leaders discussed the internal and external benefits of cause-driven marketing. Attendees included Setup Agency partners as well as members from established Brands at Cox, FIS, FedEx, Great Clips, Kimberly-Clark, The Home Depot, and more. 

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6 Questions for Inspirational Women in Marketing Series | Part 13

To celebrate women in the marketing profession and to continue highlighting them throughout Women’s History Month, we asked women marketing leaders to contribute to our Women in Marketing Series detailing their personal triumphs, tribulations, and advice about working in the marketing industry. Part 13 features leaders from Nationwide, NAPA, Neogen Corporation, and Pratt Industries, Inc.

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In This Dame and Age - Marketing Trends Event Recap 

At the latest “In This Dame and Age” event, the Setup team pulled out a list of hot trends that marketing leaders were prioritizing over the last year. We tracked the Top 10 Marketing Trends by Marketing Leaders from multiple interviews with marketing professionals, and polled this year’s Women’s Event attendees to expand on the relevance and usefulness of certain topics. Are trends like “metaverse” still hot, or not? What are the latest updates with AI? Our attendees shared some fruitful insights!

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In This Dame and Age - #ShareYourStory Event Recap

The Setup Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders in companies. Our most recent In This Dame and Age event encouraged women from all backgrounds to #ShareYourStory.

An hour of networking and discussion led to 4 key points women, and all marketing leaders, should keep in mind.

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In This Dame and Age | Leadership Styles Event Recap

The Setup Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders. The contributors’ powerful stories and advice led to our all-women networking group: In This Dame and Age, where we host virtual discussions and connect women marketing leaders with one another.

The latest event about exploring and leveraging different Leadership Styles was attended by agency leaders and brand representatives from companies such as Invesco, The Honey Baked Ham Company, Great Clips, Slutty Vegan, and more.

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In This Dame and Age | Creativity + Connection Event Recap

The Setup Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders. The contributors’ powerful stories and advice led to our all-women networking group: In This Dame and Age, where we host discussions and connect women marketing leaders with one another. The latest event we held a discussion about fostering Creativity + Connection in the workplace.

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6 Questions for Inspirational Women in Marketing | Part 11 | Agency Feature

At Setup, we focus on amplifying the stories and voices of powerful trailblazers and thought leaders in the marketing space. Our Women in Marketing series and virtual women’s community “In this Dame and Age,” provides a space for marketing women to network and share their journeys.

This particular segment features advice and stories from marketing agency leaders at Response Media and Goods & Services.

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