Sparkloft Media is a social-first creative agency that works with clients who truly understand the power of social media and how it can transform many aspects of their business, not just marketing or communications.
Setup interviewed their CEO, Martin Stoll, to learn more about Sparkloft, his leadership philosophy, and marketing advice.
As brands (and agencies) look to fill those ever wider gaps in marketing capacity or capability, they have been approaching Setup since we are marketing matchmakers. While we do some recruiting work, we are seeing a spike in demand for our support helping clients find agencies to fill the gaps left by stretched marketing teams. It is easier to hire a fantastic agency with a diverse team of experienced specialists than it is to hire each person onto an in-house marketing team.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Tim Minahan, the CMO and EVP of Business Strategy at Citrix. In the interview, Minahan shares how important it is to surround himself with people who have other perspectives and expertise, how the younger generation inspires him, and how his recent interest in historical figures has added to his career.
Read MoreAt Setup, we focus on amplifying the stories and voices of powerful trailblazers and thought leaders in the marketing space. Our Women in Marketing series and virtual women’s community “In this Dame and Age,” provides a space for marketing women to network and share their journeys.
This particular segment features advice and stories from marketing agency leaders at Response Media and Goods & Services.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Erin Levzow, the VP of Marketing Technology at Del Taco. In the interview, Levzow shares how her level head allows her to see both sides of conflict, her passion for ballroom dancing translates into her work life, and her goal in marketing is to listen to the consumer.
Read MoreThe Manufacturing industry was hit by the pandemic on multiple fronts. Because of the delays on every end of the supply chain, companies weren’t able to fulfill orders on time, meaning manufacturers had to prove value by innovating in other ways...
Marketing leaders from Three Five Two and B2B Content Cure, formerly at Avient Corporation, share their perspective on what’s to come for the Manufacturing industry.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Elizabeth Brown, the SVP of Marketing and Communication at Little League International. In the interview, Brown shares how she uses her curiosity and creativity to her advantage, how her challenges have helped her and her team grow, how working alongside children and a purpose-driven company provides inspiration, and more.
Read MoreSetup’s latest Women’s Event “In This Dame and Age” discussed the importance and power of Mentorship. Representatives from a variety of companies such as Truist, IHG, Regal Cinemas, Hiscox USA, and The Home Depot attended to network and share their stories.
Read MoreAt Setup, we love to amplify the stories and voices of those who make up the marketing community. As a part of that, we started a Women in Marketing series and a virtual women’s community “In this Dame and Age,” to provide a space for marketing women to network and share their journeys.
Read MoreAt Setup, we have the privilege of partnering with multiple established marketing agencies with groundbreaking business practices and leadership styles. In this series, we will highlight these leaders’ stories in order to inspire, educate, and unlock new ways of thinking to marketers.
Today’s feature is Modo Modo Agency’s CEO, Moira Vetter.
Read MoreOur ongoing Women in Marketing series highlights marketing leaders from different backgrounds and industries who continue to innovate and push the boundaries of their role.
This particular segment features advice and stories from marketing agency leaders at Fitzco, Morrison, and The Shipyard.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Lindsay Listanski, the former VP of National PR and Communications and recently promoted to VP of field marketing for Coldwell Banker. In the interview, Listanski shares how she uses her communication skills to advocate for herself and her team, where she finds inspiration, and more.
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