Posts in Marketing Trends
5 Tips to Prepare Marketers for an Annual Performance Review Infographic

Whether you are a Chief Marketing Officer (CMO), a content marketing manager, or social media specialist, you are going to have an annual review with your superior.

An annual performance review is an opportunity for self reflection and professional development: Are you meant for this job? Are you meant for this company? Are you meeting expectations? Are you exceeding them?

Before you walk in those doors, how can you best prepare for your performance evaluation?

Read More
Video Length for Content Marketing Infographic

Adding video to your marketing mix increases qualified leads by 66% and brand awareness by 54%. With consumer attention span being shorter than that of a goldfish, marketers need to make sure and optimize the length of their content.

Read More
The Evolution of Live Video Infographic

Live stream video can drive revenue and strengthen hold on your social media users. It can be watched anytime, anywhere. The average adult consumes more than five hours of video per day and more than one hour is on digital devices. This timeline shows the evolution of live video from 2005 until 2016. It includes the following platforms: YouTube, Livestream, YouTube Live, Snapchat, Instagram, Periscope, Meerkat, Facebook Live and Instagram Live.

Read More
5 Love Languages of Marketing Infographic

How people express and receive love can be broken into five tactics that marketers can leverage: Receiving Gifts,  Words of Affirmation, Physical Touch, Acts of Service, and Quality Time. Implementing these within a marketing strategy can help engage audiences and help users develop a strong, long-term relationship with your brand.

Read More
Developing an Omnichannel Marketing Strategy Infographic

As a marketer, it is extremely important to develop an omnichannel marketing strategy. 85% of retailers say omnichannel is a top priority, which means your competitors are beginning, or have already built their strategy. This type of strategy focuses on a brand’s presence across channels during the consumer buying process and how to make this a seamless, consistent experience...

Read More
Enterprise Mobility Infographic

What is enterprise mobility? The use of mobile technology to streamline a business's processes, boost efficiency, and better engage with their employees. It has the ability for workers to work outside of an office, but the mobility of corporate data through technology networks.

Read More
How to Create Marketing Personas Infographic

Creating and defining your ideal target audience in marketing starts with creating personas. You start creating personas by researching areas like demographic details of your target audience, the goals and challenges of your target audience, the psychographics of your target audience, and how to reach your target audience.

Read More