Posts in Marketing Trends
Customer Service’s Key Role in Marketing Today Infographic

As customer service has transformed throughout the years from a pleasant in-store experience to a cross-collaborative effort throughout the customer buying cycle, the root of it all remains the same: when companies decide to make delivering excellence a priority, it is a win-win situation for both the consumers and company alike.

What are the benefits of implementing a customer service -driven marketing strategy? Here are 4 tips to improve your customer service strategy during COVID-19.

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The Importance of Internal Communication During a Crisis Infographic

While companies spend a certain amount of time, thought, and money developing their external communication strategies for stakeholders and consumers, developing an internal communication strategy -- especially during a crisis -- is just as important.

Now that people are working remotely and have less face-to-face interaction, a cohesive internal communication strategy is vital for a company’s survival. Here is what your company can do:

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Virtual Marketing: In-person To Online Marketing Events Infographic

With the creation of email and social media channels, and advancements in video conferencing, the past few decades have proven that virtual connection can be just as strong, important, and effective as an in-person one. Virtual events can be just as, if not more, effective as an in-person event. The transition to the new normal for events should be easy as long as companies focus on the “human element.”

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Finding a Work Life Balance During Q4 Infographic

According to a poll by the American Psychological Association, 69% of people are stressed by “lack of time” during the holidays. The lack of time can negatively impact personal relationships and lifestyle choices which ultimately bleeds into work productivity. How do you find the time to attend to family, friends, and yourself during the holiday season when work is pulling you in every direction?

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5 Tips to Prepare Marketers for an Annual Performance Review Infographic

Whether you are a Chief Marketing Officer (CMO), a content marketing manager, or social media specialist, you are going to have an annual review with your superior.

An annual performance review is an opportunity for self reflection and professional development: Are you meant for this job? Are you meant for this company? Are you meeting expectations? Are you exceeding them?

Before you walk in those doors, how can you best prepare for your performance evaluation?

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