Posts tagged customer relationship management
Customer Service’s Key Role in Marketing Today Infographic

As customer service has transformed throughout the years from a pleasant in-store experience to a cross-collaborative effort throughout the customer buying cycle, the root of it all remains the same: when companies decide to make delivering excellence a priority, it is a win-win situation for both the consumers and company alike.

What are the benefits of implementing a customer service -driven marketing strategy? Here are 4 tips to improve your customer service strategy during COVID-19.

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CRM 101 Infographic

Customer Relationship Management, or CRM systems have become an integral part of every business, big or small. A CRM system keeps a 360 degree overview of each customer in order to serve them relevant information, all while taking into account their previous interactions. It optimizes communication, helps with lead generation, drives higher ROI, and improves efficiency by saving both time and money. Evaluate the lifetime value of customers, while enhancing their overall experience all at once.

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