Setup CEO, Joe Koufman, virtually sat down with Bill Koleszar, the Chief Marketing Officer of National Spine & Pain Centers, to talk about his calling to help other marketers, the importance of operational excellence, and his thirst for learning.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Mary Renner Beech, the Chief Marketing and Transformation Officer of Scholastic, to discuss how she helps marketers foster creativity, the importance of pausing and listening to others, and more.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Pete Boland, the CMO of Kelly, to share about his philosophy on discovering passions and the influence of mentors and Shakespeare on his career and leadership.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Alice Crowder, the former CMO of Krystal Restaurants LLC, to share about how she personally immerses herself in the brands she works for, how she encourages curiosity and inspirational thinking, and how a Chinese Folklore inspired her leadership style.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Julie Bowerman, the CMO of Kellogg Company, to share about her empathetic leadership style, prioritizing work-life balance, and her friend, Jo Ann Herold’s, new book, Living on a Smile.
Read MoreThe CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Setup CEO, Joe Koufman, virtually sat down with Laura Trotter, the Chief Marketing Officer of the USIS Division of Equifax to share how she values and maintains her relationships, how her superpower helps her rebound from failure, and more.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Brandon Coleman III, the Chief Marketing Officer for Dave & Buster’s. In the interview, Coleman shares how several marketing campaigns taught him the power of empathy, how being open to learning is the key to growth, and how specificity gets results.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Jennifer Davis, the Chief Marketing and Communications Officer for LEARFIELD. In the interview, Davis shares how optimism and integrity drive her idea generation and how different people and perspectives can contribute to solutions.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Tal Cohen, Chief Marketing Officer for Stratasys. In the interview, Cohen shares how taking risks has benefited him in his career, and the Pink Floyd lyrics from “Breathe” inspire him personally and professionally.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Abby Lee, Senior Vice President of Marketing and Communications for RE/MAX. In the interview, Lee shares how her superpower as a listener has helped in her career, how essential it is to surround yourself with a smart and amicable team of people, and more.
Read MoreSetup COO, Amanda Thompson, virtually sat down with Emily Pachuta, the Chief Marketing and Analytics Officer of the Americas at Invesco. In the interview, Pachuta shares how curiosity plays an important role in her life, beginning with her very first career move when she transitioned from filmmaking to marketing.
Read MoreSetup CEO, Joe Koufman, virtually sat down with Patricia Corsi, the Global Chief Marketing and Digital Officer at Bayer Consumer Health. In the interview, Corsi shares about her incredible career path that has taken her around the globe, her numerous experiences marketing in different industries, and how her diverse background adds to her strengths.
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