Sensitivity in Brand Messaging During a Crisis

During a time of crisis, the last thing a consumer needs is a brand pushing a product into their face. At the same time, while brands need to be more empathetic and understanding, the last thing they should do is fall silent.

At the risk of sounding tone deaf, here are four things to think about before scheduling that post…

Marketing Industry/TrendsSetup - marketing matchmakersMarch 31, 2020covid-19, coronavirus, insensitive, sensitivity, messaging, remote workComment

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