8 Changes in the IT + Services Industry Due to the Pandemic

In an endless list of challenges, COVID-19 has presented several industries with the need to reform and adapt to fit current demands. Mandated social distancing and stay-at-home orders have led to an increased reliance on technology in both personal and professional matters. From changing the way people work, to how they operate their business, the IT + Services industry has played a crucial role in helping people transition during the pandemic.

Industry BlogsSetup - marketing matchmakersJuly 21, 2020Comment

Food + Beverage Industry: Ingredients for a Successful 2020

With the rise of impossible meats, popularity of cannabis induced meals, consumer interest in health-related products, and focus on sustainability efforts - consumer priorities are changing at an alarming rate.

Setup™ consulted marketing leaders from prominent food and beverage companies like The Coca-Cola Company, Auntie Anne’s, and more to get an inside look into marketers’ priorities / trends for 2020 in the food and beverage industry.

Industry BlogsSetup - marketing matchmakersJanuary 28, 2020Comment

Fintech Disruptors + the Banking Revolution: How Retail Banks are Meeting the Challenge

88% of legacy banking organizations fear losing revenue to financial technology companies in areas such as payments, money transfers, and personal loans. How can traditional retail bankers rise to the challenges that emerging fintech companies present?

We asked fintech experts from eVestment, Flywire, Swarm Agency, and Response Media for advice on what marketing leaders in the banking industry can do to stay relevant. Here’s what they said…