The marketing profession revolves around relationships. Marketers need to foster relationships between the brand they represent and their target market in order to receive any long-term success. “Love” may be a strong word in this case, but being present while showing empathy and understanding resonates with consumers.

Marketers can leverage the concepts outlined in The Five Love Languages to increase engagement and brand loyalty in their target audience:

Marketing Industry/TrendsSetup - marketing matchmakersFebruary 1, 2018The Five Marketing Love Languages, The 5 Marketing Love Languages, Efficiency, Quality Time, Acts of Service, Physical Touch, Words of Affirmation, Receiving Gifts, persona targeting, personalization, social corporate responsibility Comment

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