Setup Partner Feature | Sagepath Reply
What gap in the market led to the creation of your agency?
The inspiration for Sagepath was based on a need in the marketplace for sincere, strategic, and collaborative relationships between clients and their digital partners. Too many agencies and system integrators solely focus on transactions and profits, without putting focus on the relationship and driving value for the client's customers. The name itself, Sagepath, is rooted in the word "empathic.” We believe if you build a strong pathos and understanding with clients based on trust and driving value, everything else will follow.
What differentiates your agency from others?
Sagepath is a unique combination of strategic consultant, digital agency, and system integrator. Driven by a focus on the customer experience (CX), we design and develop tailored digital solutions that holistically address client needs and drive value. This focus on the customer experience and results allows us to achieve long-standing client relations and high client retention rates.
Are any of your personal values incorporated into the agency?
Our core values at Sagepath include humility, hard-work, integrity, collaboration, and transparency. These are the values my parents instilled in me and the values I advocate for at home. As a company, we are entrepreneurial, innovative, and smart risk-takers which are the same strengths I have utilized throughout my career.
Do you have any advice for marketers?
Have fun! Work hard. Do something you are passionate about. Be open-minded to change. Find good mentors. And, most importantly, surround yourself with smart, diverse people who you enjoy collaborating with.
Setup CEO + Founder, Joe Koufman, spoke with Ben Boyd, the Chief Communications Officer at Chobani, about designing your own career path, the importance of empathy and understanding as a leader, and more.