#MarketersToolbox - Creative Tools to Add to Your Belt

Over the past few years AgencySparks has collected and reviewed marketing tools in a number of categories. From tools that help benefit social media efforts to tools that increase productivity, AgencySparks is on the case to help improve your life as a marketer!

There are behemoth tools that take the cake in helping creatives edit, create, and design graphic work and then there are the little guys who may not be as “advanced” feature-wise but are just as effective.

With so many creative tools to choose from, we’ve selected a handful of free tools that are useful for minute, day-to-day tasks.


Remove.bg is a graphic design tool that helps designers, photographers, editors, or content creators easily remove a picture’s background while providing a transparent background without using an expensive photo-editing software. This tool is quick, free, and gets the job done!

Remove.bg is a graphic design tool that removes the background in a photo.


Coolors quickly generates multiple colors that blend together and compliment one another nicely to create the perfect palette. This design tool also has editing and refining features to mess with the hue, shade, saturation, etc. and each palette is saved to the user’s profile. Coolors will help marketers create a consistent and professional brand with representative brand colors for free.

Cooloers creates a color scheme to help build a cohesive brand color scheme.

Eye Dropper

Eye Dropper is a Google extension that allows users to quickly pinpoint the exact color of any image on a site. This is useful, free tool for developers or creatives who need to create a cohesive website or quickly design content marketing materials.

Eye Dropper is a chrome extension that helps identify a specific color on a site.


Good photography doesn’t come cheap. Fortunately, Unsplash, as well as other photo sites, offer royalty-free photos that can be downloaded and used in marketing materials at no cost to the user. Unsplash pulls photos from several sites to give users searching the best options.

Unsplash is a tool that lets users download royalty-free pictures for marketing materials.


Canva is a free graphic design tool (additional features cost extra) that provides users with templates, fonts, illustrations/photos, and customizable abilities to design marketing ads, materials, images, and the like. It is extremely user-friendly for new designers and simplifies the editing process.

Canva is a graphic design tool that provides designers with templates to customize and use for marketing materials.

These tools will help spruce up your creative content or save some time in the editing process! By adding these marketing design tools to your marketing tool belt, graphic designing will become easier, faster, and cheaper - making your content better and more engaging.

Graphic design should strive to be simple and have clarity.