Setup CEO Joe Koufman virtually sat down with John Miller, a Chairman for the NBCUniversal Marketing Council, a group designed to help marketers at NBCUniversal and Comcast work together. The full conversation covers his career path over the last 40 years in the Entertainment Industry, as well as his insights into becoming a better, stronger leader.
Read MoreSetup CEO Joe Koufman virtually sat down with Kara Goldin, the CEO of Hint Water and the author of Undaunted. The full conversation includes how she transitioned from tech mogul to extremely successful CEO + how she leveraged her doubts and harnessed them into themes of her book Undaunted.
Read MoreSetup CEO Joe Koufman virtually sat down with Tia Cummings, the SVP of Global Brand Marketing for Square and the former VP of Marketing at Walker & Company (a P&G Company). The full conversation includes how she transitioned from engineering to marketing and how her leadership style leads to better relationships and culture within the organizations she works for.
Read MoreSetup CEO Joe Koufman virtually sat down with Katie Kirschner, the VP of Brand, Content + Digital Marketing for NCR. In this interview, Katie discusses the importance of digital in a marketer's career, the value of communication when coaching a team, rising up after hardships, chemistry in the agency partnership, and her love for Harry Potter.
Read MoreSetup CEO Joe Koufman virtually sat down with Lauren Weatherly, the Senior Vice President of PGi. Weatherly shares her career and leadership experience working in telecom and how, through emotional intelligence, communication, and intuition, she rose above the ranks.
Read MoreSetup COO Amanda Thompson sat down with former Coca-Cola colleague Leana Less, who is currently the VP of Global Consumer Marketing at Estee Lauder. The full conversation covers how her South African upbringing led to challenges in the business world, and how, as a leader, she is constantly innovating and optimizing her team to meet their full potential.
Read MoreSetup CEO Joe Koufman virtually sat down with Michael Minter, the Global Head of Marketing at DC Marketing for Boardriders. The full conversation includes how his upbringing overseas led to him being an objective “anthropologist” for brands, his love for disrupting the ad industry, and view on mentoring his team to focus on strengths as opposed to weaknesses.
Read MoreSetup CEO Joe Koufman virtually spoke with Matt Frisbie, the Chief Marketing Officer (CMO) of Little Giant Ladders. In this interview, Frisbie demonstrates different ladder use cases in the Little Giant studio while walking the audience through innovation and product development procedures.
Read MoreSetup CEO Joe Koufman virtually sat down with Jo Ann Herold, the Chief Marketing Officer (CMO) of Honey Baked Ham. The full conversation covers her career path from dressing up as The Hamburglar at McDonald’s to becoming the CMO of Honey Baked Ham and her love for mentoring and coaching others.
Read MoreSetup CEO Joe Koufman virtually sat down with Joanna Irwin, the Global CMO at Randstad. The full conversation covers her career path from agency-side to brand-side marketing, the challenges and learnings that come with being in a global role, how she gets buy-in across the company and with the C-suite, the value of collaboration and community within an organization, and more.
Read MoreSetup CEO Joe Koufman virtually sat down with Angela Johnson, the Vice President of Marketing for The Krystal Company. The full conversation covers her career path from falling in love with the food industry working for companies like Arby's and Church's Chicken on the agency side, to making waves at Krystal on the brand side. Angela discusses campaign successes and failures, the importance of data's influence on marketing strategy, mentorship, and her love for the 1800's.
Read MoreSetup CEO Joe Koufman virtually sat down with Mark Roberts, the Chief Marketing Officer (CMO) at TPx Communications. The full conversation covers his marketing leadership experience with private and public companies, his advice to new and seasoned marketers, and his innovative-focused leadership mentality.
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