The Venetian Expo & Caesars Forum • November 4–6, 2025 • Las Vegas, NV

Meet Setup at AAPEX 2025

We match aftermarket manufacturers, tool & diagnostics innovators, and retail/distribution leaders with best-fit marketing agencies across demand gen, channel & retail marketing, measurement, and product launches. Fast, vetted, and free for brands with our In-Network Search.

Schedule a Matchmaking Session How our matchmaking works

Trusted by Aftermarket & Shop-Tech Leaders

Trusted by manufacturers, retailers, and shop-tech innovators. With 1,300+ successful connections, Setup speeds agency selection so you can focus on launches, channel growth, and measurable ROI.

Why Brands Choose Setup

Curated shortlists aligned to your objectives, budget, and markets
Hands-on support from discovery through finalist meetings
Faster outcomes with less risk and no cost to brands for In-Network Search

For AAPEX Exhibitors & Attendees

If you drive marketing or agency partnerships in the aftermarket — Setup helps you:

➜ Launch new products with channel‑ready content and demand programs

➜ Improve retail & distributor sell‑in with better category storytelling

➜ Prove ROI with measurement frameworks tied to bookings, orders, and pipeline

➜ Scale capacity for content and performance media without adding headcount

Real stories from CMOs in aftermarket & shop-tech

Short conversations about brand, demand, and growth from leaders steering major retail and automotive brands.

Marti Walsh — Vice President of Marketing, NAPA

Marti Walsh — Vice President, Marketing, NAPA

Brand transformation: rebranding with cross-functional research that delivered measurable ROI.

“They were all hustling over 18 months and they delivered the successful story… the impact has been transformative.”

Vivek Saran — CMO, Belle Tire

Pandemic-era growth playbook: doubling down on marketing investments to capture market share.

“We were brave… we doubled down and increased market share in every single market.”

See all CMO Spotlights

How It Works

We Listen: discovery to understand goals, challenges, KPIs and constraints, then co-create your project brief.

We Analyze: map needs to our vetted partners and curate a shortlist aligned to packaging and processing markets.

We Introduce: finalists delivered in 7–14 days, with introductions and next steps scheduled for you.

Prefer a comprehensive RFI/RFP search? Custom Agency Search manages the full process end to end (typical timeline 6–12 weeks).

Schedule a Matchmaking Session

FAQs: Everything You Need to Know

Yes. In-Network Search is free for brands—agencies cover the fees.
Absolutely. We can supplement your roster or fill capability gaps.
We deliver a vetted shortlist in 7–14 days, with finalist meetings scheduled for you.
Choose Custom Agency Search for a managed RFI/RFP—plan 6–12 weeks.

Ready to accelerate aftermarket growth after AAPEX?

Whether you connected on the show floor or are planning 2026 product launches, we’ll deliver a vetted agency shortlist in 7–14 days via our In-Network Search (free for brands) and guide you through finalist meetings so you can move faster with less risk.

Book my matchmaking session

Prefer email? info@setup.us — or reply with your top priority (media, measurement, product launch, or retail/channel).