An exceptionally high number of small businesses fail within the first few years. On top of that, being an entrepreneur is no cake walk. There is much administrative work that is not so glamorous. In the early days, making payroll was a concern. Even as some of the very early pressures fade, new worries emerge.

There are also the wonderful days when you are on top of the world. We live for times when we receive the rare compliment from a client or partner. Amazing relationships often emerge with early employees, partners, and clients.

I ponder all of the ups and downs of the business as we celebrate the third anniversary of Setup. It seems like just yesterday that we were celebrating our second and first anniversaries.

It is a testament to our success as an organization that in under three years we have facilitated 38 connections between clients and agencies that have resulted in new business relationships. Think about that for a minute - 38 brands have connected with a suitable agency partner because of the work that we have done to find the opportunity and make an introduction. This statistic has been the ultimate testament of our achievement as a company.

Now we are on the cusp of even greater things for Setup. Soon we will launch a new product. We will tweak our business model to fuel new growth. We will enhance our offerings to serve more marketers and grow stronger.

Thank you for your support along the journey. I have been privileged to serve as the leader of Setup for three years, and I would not trade this ride for anything.

All my best,

Joe